Growing your email list is one of the best things you can do for your business. We spend around 28% of the workweek reading and answering emails. So the last thing anyone wants is MORE emails without a good reason.

I’m currently completing my final semester of a Bachelor of Media and Communications studying Social Media and Advertising. Since beginning to work with and gain experience from Sarah and the team at Toucan Marketing, I’ve grown to realise there are some things you just can’t learn in the classroom, no matter how comprehensive or hands-on the content is.

For at least the last decade, I’ve been working in the digital and email marketing industry. Suffice to say, I’ve had my fair share of experience with a lot of the biggest email marketing platforms out there! Here’s my review of what works, what doesn’t and which platform is best for your business…

Working with influencers is an amazing way to grow brand awareness and source great content for your own channels. In order to see results though, you need to ensure you’re working with the right people and have a strong strategy. Here are our top tips from our Social Content Expert Sienna who is an influencer herself…